Brands
Our family of brands, united by natural fibres, thoughtful design, and sustainable making.
Gerber & Co
At Gerber & Co, we are committed to quality and sustainability, crafting 100% Merino wool jerseys from Namaqualand wool. We oversee almost the entire supply chain, from shearing sheep on our own farms, washing the wool at our scouring plant, knitting, to embroidering the finished garments. This control ensures exceptional craftsmanship and consistent quality.
Our apparel reflects a natural approach to style and function. Winter features warm, durable wool and leather, while summer offers lightweight knits with breathable cotton and linen. By focusing on natural fibres, we deliver eco-conscious, elegant clothing designed for comfort and longevity.
Weluka Rug Studio
Female-led and inspired by the Xhosa word “weluka”, meaning “to weave”. We craft wool rugs that blend heritage craftsmanship with modern design, celebrating the Northern Cape and the natural resilience of wool. Lanolin protects and strengthens fibres, creating rugs made to last.
We honour tradition and empowerment while embracing sustainability. Each rug is a story woven for homes that value meaning and longevity.
Baabaa Baby & Kids
Cosy, safe, and wonder-filled essentials in pure South African Merino wool: bedding, pillows, sleep sacks, novelty cushions, throws, and more. Natural, non-toxic, and beautifully made with a fresh modern-farmhouse feel.
Key features include renewable biodegradable fibres, local production, charming storytelling (hello, Eli the sheep), eco-friendly packaging, and export-ready quality (GOTS, OEKO-TEX).
